PETALING JAYA: Bursa Malaysia has launched Bursa Research Incentive Scheme (Bursa RISE) with the objective to improve the trading velocity and corporate profile of participating public-listed companies (PLCs) through research coverage and marketing activities.

       The stock exchange group said the new programme would be carried out by licensed research houses to create better appreciation of the PLC’s fundamentals, leading to better value recognition for the companies.

       “Bursa RISE is an initiative in line with the evolving capital market landscape where investors seek greater stakeholder engagement and more transparent communication,” said Bursa Malaysia CEO Datuk Muhamad Umar Swift in a statement yesterday.

       “With the increasing emphasis on sustainable practices, I believe Bursa RISE will help participating PLCs raise the bar in corporate governance, transparency and disclosure through more frequent and meaningful stakeholder engagements,” he added.

       The programme would also include the Investor Relations (IR) and Public Relations (PR) Incentive Programme, that provides IR and PR support to participating PLCs to enable better engagement with their stakeholders, shareholders, the investment community, the media and the public more effectively.

       Bursa RISE will complement and support the PLC Transformation Programme which has the objective of encouraging PLCs to be more transparent in their performance, allowing investors to gain better insight to facilitate informed investment decision making.

       Further data based on a study of a past research programme has shown that velocity for participating PLCs had improved as a result of increased research and profiling.

       “With greater engagement and marketing efforts, we expect investors to pay more attention to the participating PLCs,” Muhamad Umar Swift said.

       “All these programmes we have put in place are expected to improve corporate accessibility for participating PLCs, while generating positive outcomes for PLCs, and greater opportunities for investors and stakeholders,” he added.

       Bursa Malaysia said 60 participating PLCs were selected based on a set of quantitative and qualitative criteria. The research reports produced under Bursa RISE will be available at https://www.bursamarketplace.com.